Leading international fashion brand Primark is expanding its business network in the Middle East. Following the huge success of its first store, which opened in Kuwait’s ‘The Avenues’ mall in October 2025, the company has decided to expand its operations to the UAE, Qatar and Bahrain. Primark’s move comes in collaboration with leading retail group Alshaya.

Primark will open in Qatar by the end of 2026. The store, which will be set up over three floors in Doha Festival City, Qatar, will be one of the largest fashion outlets in the country. It will also open in Bahrain City Center the same year. All stores will offer a wide range of clothing for men, women and children, home decor and beauty products.